Nouveau Bleu

Trend Watch: Step Into Spring With Nouveau Bleu

Plunging into the cooling depths of the ocean, we’ve refreshed our blue palette with a classic deep indigo hue. Hand-painted nautical stripes ripple across our beach SUNNYLiFE UMBRELLAS, SUNNYLiFE BAGS, plus ultra-soft fringed SUNNYLiFE TOWELS and SUNNYLiFE BEACH CHAiRS, delivering French chic to coastlines across the globe.  

Take a seat, anywhere anytime with the SUNNYLiFE TRAVEL BEACH CHAiR.

Teaming up with the Minnesota-based typographer Maddie Nye, the playful term ‘Sun Days’ is destined to become the catch phrase for the season. Emblazoned upon our classic SUNNYLiFE LiE ONS, SUNNYLiFE TOWELS, SUNNYLiFE BEACH CHAiRS and SUNNYLiFE OVERSiZED BAGS, it's a warm reminder to soak up the rays and float in a permanent state of weekend bliss.


Lounging in the sand just got a whole lot more luxurious with the SUNNYLiFE NOUVEAU BLEU LUXE TOWEL. Made from 100% combed cotton, this ultra-soft and highly absorbent towel is luxurious with its velour front and absorbent terry backing.  


Adding a little print personality to your outdoor setting, this classic SUNNYLiFE PiCNiC COOLER BACKPACK with its hand-painted Breton stripes brings instant French chic to any picnic scene. With two cutlery sets, plastic plates and stemmed plastic glasses, plus a detachable bottle cooler, there’s no reason not to pop the bubbles and indulge in a little cheese wherever you are.